Wisin Y Yandel, Jennifer Lopez Perform “Follow The Leader” On American Idol
Yes…you read that right. Grammy-winning reggaeton duo, Wisin Y Yandel will be appearing alongside Jennifer Lopez for the debut performance of their hit single “Follow The Leader” live on the American Idol season finale this week! If the performance is anything like the video, directed by Jessy Terrero, then we are definitely in for a high-energy show…go ahead and set your DVR to record AI on FOX this Wednesday, May 23 at 8PM (EST).
Does anyone else thing this a big deal? I’ve been digging around on the internet and I don’t see where Wisin Y Yandel have performed on English prime-time before OR where a Latin music has taken center stage on AI. If I’m wrong here, please correct. Either way…huge props to FOX for integrating this bilingual dance track into one of their biggest shows, especially since the season finale is predicted to attract approximately 29.5 million viewers. Or maybe it was a last ditch attempt from the producers to keep Ms. “Forbes Celebrity 100” happy so she will renew her contract for another season…which doesn’t look likely.
I’m very intrigued to see how the Anglo audience reacts to the performance on Wednesday night, as it has proved to be a huge hit in the Latino market. The single debuted on iTunes Latin’s Top 5 and is topping radio station playlists throughout the country. It has also reached the top ten on iTunes sales in 17 countries in Latin America, and reached #1 airplay position in six countries in Latin America. I also really enjoyed how the video was premiered via the first ever bilingual Twitter campaign, which included the participation of major celebrities including Ryan Seacrest, Enrique Iglesias and Ellen DeGeneres. In less than two weeks, “Follow The Leader” has generated over 11.3 million views on VEVO and YouTube combined.
Just thinking about this performance has been even more psyched for the Enrique Iglesias, Jennifer Lopez, Wisin Y Yandel super tour beginning July 14, 2012. Las Gringas already have our tickets for the Miami show!